Cook manages a portion of his billion-dollar fortune. Cook told DealBook’s Andrew Ross Sorkin, quickly adding that he wasn’t giving investment advice. “I think it’s reasonable to own it as part of a diversified portfolio,” Mr. Tim Cook, Apple’s chief executive, said at the DealBook Online Summit on Tuesday that he has bought cryptocurrencies. While Apple might not offer users a way to pay with cryptocurrency anytime soon, its leader has invested in it personally. When when did you get interested in it? I’ve been interested in it for a while and I’ve, you know, been researching it and so forth.
Yeah, I think it’s reasonable to own it as a part of a diversified portfolio, and I’m not giving anybody investment advice, by the way. Do you own crypto in any Bitcoin or Ethereum? Or do you play around with this? I do. Well, let me ask you a different question, because you just said that you might not do it personally. Like what? Like, I wouldn’t want to have anything to announce today. But there are other things that we’re definitely looking at. And so I wouldn’t do that and I’m not planning to in the immediate future to take crypto for our products as a mean of tender. And so if they want to do that, they can, you know, invest directly in crypto through other means.
I wouldn’t go invest that in crypto, not because I wouldn’t invest my own money in crypto, but because I don’t think people buy an Apple stock to get exposure to crypto. I would sort of characterize it as there are things that I wouldn’t do like our cash balance. It’s not something we have immediate plans to do. What’s your thought on cryptocurrency right now and potentially accepting it through Apple Pay or otherwise? Um, it’s something that we’re looking at.